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How to build a powerful shopping experience remotely?

How to build a powerful shopping experience remotely? Table of Contents Covid-19 has emphasized the need for salesclerks in store to keep in touch and communicate with shoppers remotely. No matter how hard it might be to visit stores with the current situation, luxury clients still expect the personal service associated with the industry when […]

How to attract, engage and retain new generations of consumers for luxury brands?

NikeiD experience by SmartPixels With the rise of new technologies and new generations of consumers, luxury brands should take the time to better understand their target audience and adapt their marketing strategies to get the best return on investment. As Sarah Weise said, “Companies that don’t care to understand how future customers, think, find information, […]

How can 3D configurators help you make a difference

Concept configurator by smartPixels As the way we shop is changing, customer’s expectations are evolving. According to Statista, almost half of online purchases were made from mobile devices in 2019. Consumers are more and more demanding, free returns are becoming the new normal no matter the environmental consequences. However, numbers about the current situation are […]

5 rules for successful product customization

Product personalization

5 rules for successful product customization Table of Contents Unlocking sales potential: empowering brands with product personalization Brands like Nike, Carolina Herrera, and Gucci now let customers create customized products, giving them more control and choices. The impact is not negligible. A study conducted by Bain & Company underscores the significance of product customization, revealing […]

Top 6 product customization techniques

Stella McCartney experience by SmartPixels Are you looking for the best way to stand out? Customized products certainly aren’t new to the market, but they are definitely helping brands to differentiate themselves.   Fashion companies like Dresshirt, The Mighty Company, or Mango allow customers to upload custom art or words to be printed on their […]

How can luxury brands leverage the use of 3D to create unique customer experiences?

How can luxury brands leverage 3D to create unique customer experiences ? Chloé store with retail experience by SmartPixels As we are all aware, the luxury industry is in complete transformation due to new customer expectations and the emergence of new technologies. It is no longer the product itself that matters, it is the surrounding […]